Frigg Cafe Owners, With Store in Ascot, Announce Voluntary Liquidation

The twin sisters behind Frigg Cafe, a well-known eatery and catering business in Gold Coast and Brisbane, including one outlet in Ascot, have gone into voluntary liquidation “with a heavy heart.”

Maria Elita and Toula Scott of the Frigg Group opened their first cafe in Labrador on the Gold Coast in 2017. Over the years, they expanded their presence with cafes at Nerang, Ascot and Manly, and then relocated from Labrador to Southport in 2022. 

Frigg Group was not just known for its exceptional food and beverages; it also had a special menu catering to customers who had undergone weight loss surgery. Moreover, the business actively collected donations for victims of the devastating 2020 bushfires, demonstrating its commitment to the community.

The pair successfully weathered the challenges posed by the Covid-19 pandemic, but they were unable to overcome the overwhelming financial burden of skyrocketing operational costs. These mounting costs not only stretched their business thin but also adversely affected customer spending.

But on 21 January 2024, Terry van der Velde of SV Partners was appointed to oversee three Frigg companies, marking the beginning of the liquidation process. Frigg Group, once a regular feature on the list of top cafes and brunch spots on the Gold Coast, faced an uncertain future.

In a heartfelt statement posted a few days later, the sisters expressed their gratitude towards their team, suppliers, and loyal customers who had supported the Frigg Brand throughout its seven-year journey. They acknowledged the adversities they faced but emphasised their love for what they had created and the Frigg family they built.

“It is beyond devastating especially since we gave it our all & then some, it is a sign of the times. We feel very sad for our staff as well, it’s been very tough for everyone,” Ms Elita wrote and official shared their statement on her social media. 

Despite the closure, the twin sisters expressed their hope that the Frigg brand would find a new owner, ensuring its legacy lives on. 

Published 24-Jan-2024

New Cafe and Catering on Racecourse Rd in Ascot to Open Doors in 2021

An award-winning cafe is coming to Ascot’s Racecourse Rd in 2021.

Frigg Cafe Racecourse Rd will be twin owners Maria Elita & Toula Scott’s third Frigg venue after Labrador and Manly West. Taking over the former site of Journey Cafe & Bar, the cafe is set to bring to Ascot its well-loved healthy breakfast and lunch. And if you have any upcoming event, Frigg Cafe has got you covered with their catering service, delivery and pick-up.

Photo Credit:  Frigg Cafe & Catering / Facebook

Frigg Cafe takes pride in turning simple breakfast and lunch into something that reminds you of home. Their breakfast menu includes the classics such as Hickory Smoked Bacon burger (Big brioche bun with hickory smoked bacon, melted cheese, and BBQ sauce), The Big Frigg (hickory smoked bacon, two eggs your way, pork sausage, grilled mushrooms,baked beans, and grilled tomato), Allo Avo (a mountain lightly smashed fresh avocado served with lemon and olive oil, topped with soft Danish feta), and Mighty Thor (Frigg’s own savoury grass fed beef mince, piled on sourdough toast and served with two fried eggs and Lea and Perrins Worcestershire Sauce). 

Mighty Thor – Photo Credit:  Frigg Cafe & Catering / Facebook

Photo Credit:  Frigg Cafe & Catering / Facebook

If you decide to drop by for a satisfying lunch, some of the hearty meals includes the  Classic Cheeseburger (100% Australian grass fed beef patty on a brioche bun, melted cheese, lettuce and tomato sauce), Big Fat Club sandwich (grilled chicken, melted cheese, hickory bacon, cos and tomato double decker on tasted light rye with Aioli), and Chicken Parmi (classic chicken Schnitzel with tomato passata, hand cut leg ham and melted cheese, served with chips and side salad).

Photo Credit:  Frigg Cafe & Catering / Facebook

The cafe also offers healthy bowls Acai Lover (served with granola and fresh fruit, and topped with coconut and chia seeds) and Choc Yoghurt Protein Bowl (fresh Greek yoghurt blended with chocolate protein powder and served with granola, seasonal fruit, coconut, and a hint of local honey).

Frigg Cafe which can accommodate up to 80 customers is slated to open either at the end of January or early February.